Like Confucius said, continual buying is a simple "feel good" addiction. Our addictions rule us. I avoid all addictions. Life is full of simple pleasures that don't ravage your body and bank accounts.
Are you people nuts? You don't think a100 dresses or 300 pairs of heels is simply classic OCD! I realize that the American Consumer Culture is based on this very phenomenon, but that sure doesn't make it right or healthy. Look at what our fast food addiction is doing to our American society.