I am a 42c and I shop frequently at Lane Bryant. The girls that work at the store are fabulous and treat me like one of the girls. I have had my bra size measured twice(once since weight loss and they are always helping me with the latest clothes to try on. I try to pick times when fewer customers are in the store but it doesn't really matter since they are always helpful. They are careful to point out what looks good and what doesn't. I usually go in wearing unisex clothes with panties and bra of course. I really like the tees and camis that they sell and the 3/4 sleeve v necks.