An avatar, IMO, is important to get an idea of who you're talking to.. Even if it's who they'd like you to see them as?
In case anyone hasn't noticed, my avatar is actually a pic of Geena Davis - but we're not that dissimilar (she's only a few inches shorter than me and a year or two older :D) and I did come here to play pirates with the boys?
But the pic on my sig below is me, and people seem to recognise me in the flesh from it..