It took me a long while to get here, but when SA's ask such questions or who are you shopping for, I almost always say that I am shopping for myself. If there is a puzzled look from the SA, I say that I have come to a point in my life where I found that I enjoy wearing women's clothes and makeup and learning more about my spirituality. If this makes you uncomfortable please let me know as I do not want to make you uncomfortable, and will certainly understand if you do not wish to work with me.
I usually get positive reactions and only once was declined service by an older SA. The younger SA's are much more accepting and willing to help.
Di